Monday, 28 June 2010

B2B Magazine Industry

One thing that interests me about my job is the amount of industries i have to get my head round - fast. It's only 18 months since i began my company and i am already Mastermind level at the hospitality, convenience store, investments and pensions, air cargo handling, wholesale, highways, off shore drilling, kitchen and bathroom design, fleet car and recycling ink and toner industries. There's a magazine for everything and the net has proved an invaluable resource. Is there any word (spelt right) that does not give you an answer in a search engine???

Friday, 18 June 2010

Social Media for Publishers

Join my LinkedIn Network - Social Media for Publishers - to learn and share how publishers and other media owners use Social Media for their business.

http://www.linkedin.com/groups?home=&gid=2712421&trk=anet_ug_hm

Social Media for Business

Fewer than one-half (45%) of B2B companies have only the basics of a social media presence—such as a Twitter and Facebook account, or a company blog—and only 32% are engaged in social media on a day-to-day basis, according to a surv Read more at marketingprofs.com »

Monday, 14 June 2010

Controlled Circulation and Subscription Marketing

I'm managing controlled circulations and subscription marketing for B2B publishers at the moment and creating content for my new web site - coming soon! The site will have white papers from various angles within the data industry - Social Media for Business, Data Quality, Free to Paid process etc. etc.

Sunday, 13 June 2010